Deploy Empathy by Michele Hansen - Part 1

Why read this book? What do you know about customer interviews and what do you think about the word Empathy before starting?I know that customers interviews are good to do and helpful for many businesses. I tend to associate them more with SaaS businesses where you would talk to…

Photos

SunsetUnder the BridgeYellow House, Gray SkyA walk on a cloudy dayA hike…

Commitment Issues. Going All-In on One Thing.

Audio Version: I've been flip flopping between 3 different paths for the last couple months. And it doesn't feel good, it feels like a struggle and it doesn't feel like progress is being made. And it hasn't been effective. SO the goal of this thinking out loud session is to…

Notes From the Best Indiehacker Podcast Episodes

Capturing the most interesting or surprising bits from each episode. Not a summery of the entire episode. Bite sized. I note patterns of repeating advice and insights along with my observations on both the business building side and human psychology side. Public Notebook, updated regularly Episode #208May 26, 2021 The…

Why It Works: How LearnUX.io Got Its First 100 Customers

Why Do People Want This (Biz Side) What is the problem? Who is the target customer? What is the solution, the promise? Why do people pay? The Problem: User experience design is an important part of product design. There are many resources to learn UX, but when it comes to…

Why It Work: Mentorcruise Marketplace

Why Do People Want This (Biz Side) What is the problem? Who is the target customer? What is the solution, the promise? Why do people pay? The Problem: Getting into tech and learning to code is hard. There is an abundance of free or inexpensive resources but it's not always…

Why It Works: Lunch Money Personal Finance App

Why Do People Want This (Biz Side) What is the problem? Who is the target customer? What is the solution, the promise? Why do people pay? The Problem: is in the personal finance and budgeting domain. Many apps exist in this space. Some try to do too many things and…

Why It Works: VEED.IO Video Editing Platform

This case study is slightly different. Veed has grown rapidly over the last 18 months and they are well beyond 100 customers (in the ten thousands). So, in addition to the first 100, we'll cover all distribution channels and customer acquisition strategies that have been effective. Why Do People Want…